Course Catalog 2022-2023

Mass Communication (Accelerated Program), BS

Requirements for the BS in Mass Communication – Accelerated Learning

General Education Core 38 hours

(The Diversity general education requirement is covered in the major by COM 3533.) 

 

Accelerated Mass Communication Major 30 hours

MCM 2013Intro to Mass Communication

3

MCM 2513Media Writing

3

MCM 2613Introduction to Public Relations

3

MCM 3003Media and Society

3

MCM 3013Mass Communication Theory

3

MCM 3113Digital Media Strategies

3

MCM 3513Public Relations Media Techniques

3

MCM 4113Media Law

3

MCM 4943Media Ethics

3

MCM 4953Capstone Seminar in Mass Communication

3

MCM 2513 Media Writing is a 16-week online course.

Track options: select one of the following

The track requirement is waived for transfer students who have completed an approved associate degree or certificate in a Mass Communication field.

Film Production Track

A Film Production Track is available through the Motion Picture Institute (MPI).
Total Credit Hours:29

Marketing Communication Track 21 hours


 
BUS 3003Business Communication

3

COM 3533Intercultural Communication

3

MCM 4323Media Campaigns

3

MKT 2503Principles of Marketing

3

MKT 3533Consumer Behavior

3

MKT 3543Integrated Marketing Communications

3

SEN 3003Case Studies in Social Enterprise

3

Electives 31 hours


Total Credit Hours: 120