Course Catalog 2020-2021

Mass Communication, BS

Requirements for the BS in Mass Communication

General Education Core 41 hours

Mass Communication Major 30 hours

Must take the one-hour workshop three times

MCM 1101Shield Media Workshop

1

MCM 1101Shield Media Workshop

1

MCM 1101Shield Media Workshop

1

Take all of the following:

MCM 2013Intro to Mass Communication

3

MCM 2513Media Writing

3

MCM 3003Media and Society

3

MCM 3013Mass Communication Theory

3

MCM 3113Digital Media Strategies

3

MCM 4113Media Law

3

MCM 4893Media Internship

3

MCM 4943Media Ethics

3

MCM 4953Media Seminar and Portfolio

3

MCM 3013 and MCM 3113 are only offered online. MCM 4953 is a hybrid course.

Choose One Track (see following tables): 30-33 hours

  • Broadcast Media Arts
  • Digital Media Arts
  • Graphic Design
  • Integrated Media

Electives 16-19 hours

Total Credit Hours: 120

Track Options for Mass Communication Major

Broadcast Media Track (Specs Howard)

MCM 1031Broadcast Media 1

10

MCM 1131Broadcast Media 2

10.5

MCM 1231Broadcast Media 3

10

Total Credit Hours:30.5

Digital Media Arts Track (Specs Howard)

MCM 1033Digital Media Arts 1

11.5

MCM 1133Digital Media Arts 2

10.5

MCM 1233Digital Media Arts 3

11

Total Credit Hours:33

Graphic Design Track (Specs Howard)

MCM 1032Graphic Design 1

10.5

MCM 1132Graphic Design 2

11

MCM 1232Graphic Design 3

10.5

Total Credit Hours:32

Integrated Media Track

MCM 2613Introduction to Public Relations

3

MCM 2833Digital Photography

3

MCM 3223Editing and Content Management

3

MCM 3423Video Storytelling

3

MCM 3513Public Relations Media Techniques

3

MCM 3523Publication Design

3

MCM 3723Advanced Media Writing

3

MCM 4323Media Campaigns

3

MKT 2503Principles of Marketing

3

MKT 3543Integrated Marketing Communications

3

Total Credit Hours:30
MCM 2613, MCM 3513, and MCM 4323 are only offered online.